Thursday, August 1, 2013

<< SEO Learning for Professional Search Engine Optimizer >>


What is SEO/ Search Engine Optimization?



SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” listings on search engines. All major search engines such as Google, Yahoo and Bing have such results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users. Payment isn’t involved, as it is with  paid search ads.

>>  What kind of SEO?

      On Page Optimization 
      Off Page Optimization 

>> Important factor of SEO?


     1. Domain Name. 
     2. Backlinks/incoming links
     3. Keywords.
     4. Visitor.
     5. Loading speed  site
     6. Hosting 
     7. Other. 


>> On Page Optimization


      Key feature of on page optimization:
      Meta tag (title, keyword, description) 
      Tag-H1-H6
      Image alter tag
      Permalink for URL structure 
      Name of page/file
      Keyword based/SEO friendly contents
      XML sitemap 

>> Off page optimization

      Blog comments
      Social bookmarking 
      Forum posting
      Directory Submission 
      Social Networking
     Article Submission 





     



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